Why Use a REALTOR® When Selling ?
Realtors subscribe to a strict code of ethics, and maintain a higher level of knowledge of the process of buying and selling real estate. An independent survey reports that 84% of homebuyers would use a REALTOR® again.
As a Realtor, I can help you understand everything you need to know about the selling process.
The selling process generally begins with a determination of a reasonable asking price. I can give you up-to-date information on what is happening in the marketplace and the price, financing, terms and condition of competing properties. These are key factors in getting your property sold at the best price, quickly and with minimum hassle.
Marketing
The next step is a marketing plan. I can recommend repairs or cosmetic work that will significantly enhance the salability of the property. Marketing includes the exposure of your property to other real estate agents and the public. Knowing when, where and how to advertise your property is important. There is a misconception that advertising sells real estate. However, studies show that 82% of real estate sales are the result of contacts with co-operating brokerages, previous clients, referrals, friends, family and personal contacts.
Security
When a property is marketed with an agents help, you don't have to allow strangers into your home. Agents will generally pre-screen and always accompany qualified prospects through your property.
Negotiating
During the negotiation process, I can help you objectively evaluate every buyer's proposal without compromising your marketing position. This initial agreement is only the beginning of a process of appraisals, inspections, financing and any possible pitfalls. As your agent, I can help you write a legally binding, win-win agreement that will be more likely to make it through the process.
From Agreement to closing
Between the initial sales agreement and closing, questions may arise. For example, unexpected repairs are required to obtain financing, or there’s a defect in the title. The required paperwork alone is overwhelming for most sellers. I am the best person to help you resolve these issues and move the transaction to a close.
You be the judge
Real estate transactions involve one of the biggest financial investments most people experience in their lifetime. Transactions today usually exceed $200,000. If you had a $200,000 income tax problem, would you attempt to deal with it without the help of a CPA? If you had a $200,000 legal question, would you deal with it without the help of an attorney? Considering the risk, it would be foolish to consider a deal in real estate without the professional assistance of a REALTOR®!
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